Vendor Partners
Join Annita's marketplace and reach customers from every corner of the continent. Your products deserve global visibility.
Platform Features
Powerful tools designed specifically for African entrepreneurs to succeed online.
Create your professional online shop with customizable layouts, product galleries, and brand storytelling that converts.
Multiple payment options including mobile money, bank transfer, cards, and cash on delivery. Get paid instantly.
Track orders, manage inventory, and handle shipping all in one intuitive dashboard designed for African businesses.
Promote your products with built-in SEO, social sharing, discount codes, and featured product placements.
Track sales, customer behavior, and growth metrics with real-time insights to optimize your business strategy.
Our dedicated vendor support team is always ready to help you succeed. Chat, email, or call anytime.
Why Sell on Annita
Start selling with no upfront fees. Pay only when you make sales.
Access our growing customer base across 15+ African countries.
Get your earnings within 3-5 business days, directly to your bank.
Our seller protection policy ensures you get paid for every sale.
Getting Started
Start selling in 4 simple steps. No technical knowledge required.
Sign up and verify your business in minutes
Upload photos, descriptions, and set your prices
Receive orders and ship to customers nationwide
Receive earnings directly to your bank account
Our web app puts powerful vendor tools at your fingertips. From inventory management to instant payments, we have got you covered.
GPS-powered route optimization
Real-time customer communication
Track earnings and performance
Never miss a sales opportunity

Select the model that works best for your business. Both options give you access to millions of buyers across Africa.
Annita adds a spread on top of your listed price. You keep 100% of your price — no commission taken.
How it works
Example: You list rice at $8.00. Buyer pays $8.80 (10% markup). You receive $8.00. Annita earns $0.80.
Pay a flat monthly fee. No markup applied — buyers see your true pricing.
Basic listing + storefront
+ analytics + 3 ad slots
+ ERP tools + API access
Dedicated support + SLA
How it works
Example: 800 sellers on Starter ($15/mo) = $12,000 MRR. 50 sellers on Pro ($75/mo) = $3,750 more.
Calculate Your Potential
Use our interactive calculator to estimate your monthly earnings based on your product prices, order volume, and chosen pricing model.
Markup Model: Keep 100% of your listed price
Subscription: Predictable monthly costs
See what you could earn as a vendor
You Keep (100%)
$5,000
per month
Special Offers
Special offers and incentives for new and existing vendors.
Get Started
Join our vendor network if you meet these simple requirements.
Join thousands of successful vendors on Annita. Sign up free today and reach millions of buyers.